Principal- Marketing Technology & Demand Analytics

Location: Austin, TX, United States
Date Posted: 05-05-2016
Job Title : Principal- Marketing Technology & Demand Analytics
Location: Austin, TX​.
Optional Ref#:5508180​

 
Job Overview:

This position is responsible for the development and communication of clear competitive and market intelligence that will be used to drive strategic decisions regarding new market opportunities, competitive threats, risks to Client, and key technology developments. This position is generally focused on strategic market and competitive research to support Client's strategy process and senior leadership's decision making, or detailed product level research that focuses on supporting sales or a specific business unit.

Key Responsibilities:

Continuously aware of key industry trends, competitive events, and market developments by utilizing a variety of secondary sources.
Develop competitive research in multiple forms and formats to meet the needs of Client's strategic planning process, senior leadership, businesses unit management, product management, and field sales.
Keep research current and be able to present to on findings and be able to make accurate assessments regarding products and go-to-market strategies of competing firms.
Work with a high degree of independence on projects of strategic importance to Client.
Subject matter expert on key competitors, markets or products.
Project management of external research contracts with competitive intelligence vendors.
Mentor and train less senior team members.
If Corporate focus, must be able to present findings to senior management, lead research projects of a global or multi-business line scope and contribute to Client's strategy and direction through research that drives business planning.



Central Business Solutions, Inc,
37600 Central Ct.
Suite #214
Newark, CA 94560.
Central Business Solutions, Inc(A Certified Minority Owned Organization)
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Central Business Solutions, Inc
37600 Central Court Suite 214 Newark CA, 94560
Phone: (510)-713-9900, 510-573-5500 Fax: (510)-740-3677
Web: http://www.cbsinfosys.com
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